Summer 2026 was a good one for short-term rentals on the Copper Coast - but not for everyone.
Across Tramore and Dunmore East, the average listing earned €12,377 between June and August, up 16% on last summer. That growth came almost entirely from price in Tramore while Dunmore saw higher occupancy.
More competition than ever
The number of active listings across the two towns jumped from about 92 to 112 — a 22% rise in one year. Demand kept up this summer, but that won’t always be the case. The listings that did best were the ones that priced actively, not the ones that set a rate and left it.
Two towns, two strategies
Tramore hosts pushed rates hard. Nightly rates went up 26%, and revenue per listing grew 19%, even though they filled fewer nights.
Dunmore East went the other way. Rates rose only 8%, but occupancy went up, and revenue grew 11%. Dunmore East is a week-long family holiday market, so filling the calendar paid off.
The early warning
October is booking slower than last year in both towns — roughly 10 points behind at the end of September. With so many new listings, the quiet months are where the gap between well-run and poorly-run properties shows up.
How does your property compare?
If you own a short-term rental on the Copper Coast and want to know how it stacks up against the market, I’ll put together a free listing analysis for you — no obligation.
Data: PriceLabs market data, Airbnb listings, June–August 2026 vs 2025.
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